(All sites use the same ad sizes)
Online advertising specs
Please send all artworks in RGB colour and 72 dpi, no larger than 50kb.
Please also provide the link/url with the artwork.
Accepted file formats:
Websites: GIF, GIF animated, JPG, PNG
Emails and E-blasts: GIF (NOT ANIMATED), JPG
Flash
Websites: SWF/FLV Are accepted but can't guarantee they will display correctly on iphone/ipods/ipads or other mobile devices.
Emails and E-blasts: NA
Size
| Top banner website |
728 x 90 pixels |
| Skyscraper (and email) |
120 x 600 pixels |
| Button (and email) |
120 x 90 pixels |
| Header Email Banner |
590 x 72 pixels |
| Footer Email Banner |
590 x 72 pixels |
Promotional email specs
Please provide us with:
- Artwork made using the guide lines below
- Subject heading
- Email addresses of people who should receive the test message
Supplying the HTML message:
- Whilst a few of the newest mail readers might support CSS, we have to stay with very conservative markup; HTML should be written in HTML 3.2. The safest method of styling text is to define it within tags.
- Do not use DIV tags or absolute positioning; place your content within ano more than 600 pixels wide. This width includes borders. No heights are needed within the table tags.
- Center-align the main table containing your HTML content.
- Do not exceed a total combined image download size of 75kbs. Keep image file sizes optimised and include “alt” tags on each image. All images must be called directly from your own server and referenced by the complete URL. Define the height and width of all images (for faster load times)
- Please try and keep the ratio of image and text equal or preferably more text than image this will help with getting through spam filters
- Use the target=”_blank” attribute, so that people who read e-mail with webmail services don’t have the requested page appear within their webmail interface. 2
- The total saved html file size must not exceed 20kbs
- Microsoft Word is not suitable for formatting HTML to Biba’s requirements
- Do not use image maps within your HTML code.
- No JavaScript or Flash animation.
- No attachments can be dispatched
- Click here for a good online guide on how to create html newsletters
- Materials to be sent to david@bibamedical.com 3 days prior to the mail shot.
